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How Google Apps can help skinny startups and big travel brands

posted Oct 6, 2011, 5:18 PM by Jeremy Cote   [ updated Oct 6, 2011, 5:18 PM ]
(excerpt from tnooz.com)

Forget Google and its push into the travel industry for a moment – less talked about is its drive to define how companies handle their web logistics.

One of the latest pushes from Google is for Google Apps, a stable of Google products under one umbrella, refining cloud technology so businesses can reap the benefits of its speed, accessibility and storage.

And in an industry full of skinny startups, perhaps such tools are a must.So, what are the business benefits?

UK broadcaster ITV recently become a high profile convert to the service, meaning its employees can use Google Mail, Calendar, Google Talk and Google Docs to share and co-author documents. [click to keep reading]
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